The robust design of Bronson batteries lets you enjoy outdoor adventures without worrying about your equipment.
Bronson Outdoor, 2019/2020
Electric mobility is quickly gaining popularity on the water, but current products do not meet user needs. We accompanied boaters and uncovered typical pain points and behaviours as a foundation for our design.
We pursued a ready-made approach to shorten the time to market. Working closely with manufacturers ensured that the design qualities translates into production. For Bronson the product opened up a new market segment and paved the way for growth.
In contrast to our direct competitors, we have also focused on maximum safety with the plugs and have chosen a plug that is both easy to handle and waterproof.
Our goal is that users can enjoy their adventures as much as possible. The equipment should attract as little attention as possible. Through the sensible addition of an app, we create unrivalled added value.
The robust design of Bronson batteries lets you enjoy outdoor adventures without worrying about your equipment.
Bronson Outdoor, 2019/2020
Electric mobility is quickly gaining popularity on the water, but current products do not meet user needs. We accompanied boaters and uncovered typical pain points and behaviours as a foundation for our design.
We pursued a ready-made approach to shorten the time to market. Working closely with manufacturers ensured that the design qualities translates into production. For Bronson the product opened up a new market segment and paved the way for growth.
In contrast to our direct competitors, we have also focused on maximum safety with the plugs and have chosen a plug that is both easy to handle and waterproof.
Our goal is that users can enjoy their adventures as much as possible. The equipment should attract as little attention as possible. Through the sensible addition of an app, we create unrivalled added value.
