LiFePO4 Lithium Battery in Portable Hardcase

Through strategic product design, we initiated the establishment of a second business unit for our client.

Client: Mangrove GmbH

Year: 2020/2021

Sector: Energy Solution

Service: User research, Design analysis, Product design

Mangrove GmbH distributes voltage converters under the brand 'Bronson Energy'. They wanted to translate their insights in their own product development. Together we created the sub-brand 'Bronson Outdoor' and developed the Minimum Desirable Product of a lithium battery tailored to the needs of maritime electric mobility users. This enabled our client to efficiently test the market and generate capital for further development.

Electromobility on the water is becoming more and more common but the products are still lagging behind this development. There are hardly any purpose-designed products, so users resort to makeshift solutions such as the misuse of car batteries. We accompanied them and thus uncovered typical problems and behaviors that formed the basis of our design.

PROCESS

Kickoff Productdevelopment Meetup on the Whitboard with Postits

Lithium Cell makerer factory visit in China

The potential analysis at the beginning of our collaboration formed the strategic basis for product development. The 'ready-made' design approach perfectly reflects the client's capabilities: The client has a lot of experience in the procurement of high-quality semi-finished products but little experience in developing its own products.. At the same time, this allowed the time-to-market to be greatly reduced.

When combining components from different manufacturers, we placed particular emphasis on a cohesive and robust appearance, in addition to making all relevant features usable. This significantly supports the important building of trust in a new brand.

USB Port
5V 2.1A Type-A USB
IP67 Waterproof

LED Display
Precise battery status

12V Connector
50A continuous discharge current
IP67 Waterproof

Mobil
light weight with
comfortable handle

Robust
light weight with
comfortable handle

On Off switch
easy to read the status

Positiv Amazon Customer Review Studio Boost

The MDP's rating of 4.9 stars on average with over 50 reviews confirmed the market hypothesis and at the same time built a budget for Mangrove GmbH's own product development.

MORE PROJECTS

Bronson Outdoor – ProConnect battery

Lithium battery housing with red knob by Studio Boost Studio Boost

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Sitzbank Stahlblech Holz Zarge Verbund Studio Boost

mute labs – phone booth

Phone booth in an open plan office Studio Boost

ELABORATION

From context to module

IMPLEMENTATION

Furniture for sitting

CONCEPTION

Designing sustainably

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Through strategic product design, we initiated the establishment of a second business unit for our client.

Client: Mangrove GmbH

Year: 2019/2020

Sector: Consumer Electronics

Service: User research, Design Analysis, Product Design

PROCESS

USB Port

5V 2.1A Type-A USB, IP67 Waterproof

LED Display

Precise battery status

12V Connector

50A continuous discharge current, IP67 Waterproof

Mobil

light weight with, comfortable handle

Robust

Shockresistant and Waterproof, IP67 TSU-1 resin hardcase

On Off switch

easy to read the statu

The MDP's rating of 4.9 stars on average with over 50 reviews confirmed the market hypothesis and at the same time built a budget for Mangrove GmbH's own product development.